Seller Grades & Performance
Understand how your seller grade is calculated, how accountability states work, and which actions improve trust fastest.
Grade Scale
95-100%
Exceptional seller with outstanding performance
90-94%
Excellent seller with consistent quality
85-89%
Very good seller with minor areas to improve
80-84%
Good seller meeting most expectations
70-79%
Average seller with room for improvement
60-69%
Below average - needs significant improvement
Below 60%
Poor performance - account may be at risk
How Your Grade is Calculated
Shipping Speed
How quickly you ship orders after payment
Item Accuracy
How accurately items match their descriptions
Communication
Response time and quality to buyer inquiries
Transaction Success
Completed transactions without cancellations
Buyer Feedback
Ratings and reviews from buyers
Seller Accountability States
On Track
Healthy trust score, low disputes, strong fulfillment, and a complete seller profile.
Watchlist
Operational signals are softening — slower shipping, profile gaps, or isolated disputes.
At Risk
Repeated delays, unresolved disputes, or weak completion rates are affecting trust.
Quick Wins
- Enable instant shipping label generation
- Set up notification alerts for messages
- Use templates for consistent listings
- Provide tracking numbers promptly
Common Pitfalls
- Delayed shipping (more than 3 days)
- Inaccurate item descriptions
- Slow response to buyer questions
- Cancelling orders frequently
Trust
Complete your storefront, verify your profile, and keep return/shipping policies clear.
Operations
Ship paid orders faster, reduce cancellations, and answer buyers before issues escalate.
Policy
Use the protection and shipping guides whenever a dispute or SLA risk appears in your dashboard.
Public Grade Display
Your seller grade is displayed publicly on your profile and listings. Buyers use this to make informed purchasing decisions. A higher grade can lead to more sales and buyer trust.